10 Essentials to Consider for a new Website

When launching a new website, it’s important to make sure it has the necessary elements to be functional and effective. Here are ten of the most important things a new website needs:

Clear Purpose and Goals:

A website should have a clear purpose and goals, including the target audience, the type of content, and the expected outcomes.

User-friendly Design:

A user-friendly design is essential for a good user experience. The website should have a clear navigation menu, easy-to-read font, and an attractive design.

Mobile Responsiveness:

The website should be responsive to different devices, especially mobile devices, as a significant percentage of internet users access websites through their smartphones.

Search Engine Optimization:

A new website should be optimized for search engines. This includes using appropriate keywords, creating quality content, and optimizing meta tags and descriptions.

Clear Call-to-Action:

Each page of the website should have a clear call-to-action (CTA) to guide visitors to take a specific action.

Contact Information:

The website should have clear contact information, including an email address, phone number, and physical address.

About Us Page:

An About Us page should be included to provide visitors with information about the website’s mission, history, and team.

Privacy Policy:

A privacy policy should be included to inform visitors about how their personal data is collected, used, and protected.

Security Measures:

A website should be secure, and measures such as an SSL certificate and regular backups should be in place.


It’s important to have a tool such as Google Analytics installed to track website traffic, visitor behaviour, and other key metrics to inform future improvements.

Now you know the basics, there are many other choices to be made on what your website needs to be successful. Get in contact if you want to know more.